“Building Business Relationships: The Relationship Edge®
Course 1. Why is Relationship Building So Important?
Overview: To be successful, we need to work with people, even those who are difficult
to deal with at times. Learn how to get an edge in business—by building valuable
business relationships.
• Chapter 1: The Importance of Business Relationships (2:13)
Course 2. What is the Relationship Edge®?
Overview: When you know how to build relationships with people—even those you don’t
naturally connect with—you develop an edge in business (and in life).
• Chapter 1: What is the Relationship Edge® and why It Matters (2:10)
Course 3. What is a Valuable Business Relationship?
Overview: You may think you have built a valuable business relationship but have you
really? Learn how to define and evaluate the quality of your business relationships.
• Chapter 1: Defining a Valuable Business Relationships (3:15)
Course 4. The Relationship Pyramid
Overview: There are basically 6 different levels of relationships we can have with
another person as depicted in the Relationship Pyramid. Experience the value of this
powerful tool.
• Chapter 1: The Relationship Pyramid Tool (4:09)
Course 5. Relationship Mapping
Overview: How do you choose who to build relationships with? Learn how to proactively
identify those people who can help you succeed.
• Chapter 1: Relationship Mapping: Who to Build Relationships With (3:37)
Course 6. The Relationship Edge® Process
Overview: Most people don’t realize that there is a process to building relationships.
Learning how to build relationships is arguably one of the most valuable lessons you’ll
ever learn.
• Chapter 1: The Relationship Edge® Process for Building Relationships (4:48)
Course 7. Actions That Build Relationships
Overview: After you learn more about the people you want to build relationships with,
how do you translate that knowledge into action that will make a difference?
• Chapter 1: Actions that Build Relationships (4:07)
Course 8. Pyramid Hopping
Overview: You don’t necessarily have to start at the bottom level when building
relationships. Learn how to advance the process by leveraging those good relationships
that you already have.
• Chapter 1: Leveraging Relationships (5:01)
• Chapter 2: Pyramid Hopping Strategies (5:24)
Course 9. Maintaining Crucial Relationships
Overview: Once we’ve developed relationships, we can’t neglect them. We need to
dedicate time and effort to maintaining and (hopefully) growing them. Learn how.
• Chapter 1: Maintaining Crucial Relationships (5:23)
Course 10. It’s a Small World
Overview: Sometimes the quickest way to build a relationship with someone is to
discover what you have in common—which you might learn if you ask the right
questions.
• Chapter 1: It’s a Small World (2:33)
Course 11. Invisible Tattoo
Overview: Each person you meet is wearing an invisible tattoo. Learning what this is will
change how you think and relate to others.
• Chapter 1: Make Me Feel Important (1:48)
• Chapter 2: The Easiest Way is to Listen (2:13)
• Chapter 3: It’s Not About Me, It’s About You (1:23)
Course 12. Questions to Build Relationships
Overview: To build a relationship with someone, you need to learn more about them.
What types of questions to ask, and how to ask them, make all the difference.
• Chapter 1: What People Treasure (2:08)
• Chapter 2: Be More Interested in Them (2:38)
• Chapter 3: “I Don’t Want to Talk to You” (3:02)
Course 13. Conclusion: Final Words on Building Business Relationships
Overview: Final thoughts about why building meaningful business relationships are
crucial to your success, including the three critical points you need to remember.
• Chapter 1: Final Thoughts on The Relationship Edge® (1:50)